Strivacity came to Spire Communications in need of a new explainer animation for their rebrand. I was tasked with storyboarding, art directing, and animating the entire project.
Strivacity is a tech company focused on providing seamless and secure logins. Given that the purpose of their rebrand was to create a modern and sleek vibe, I as the motion designer on staff sought to deliver that with each scene.
Below you'll find the original story boards I created that were presented to and then approved by the client.
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/8b0ab4cd-4124-4303-ab52-709aca6e0bad_rw_1920.png?h=243244c24c55c78cfdeb6f0034f07731)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/03b5e292-6c96-45ea-801b-f2312c5510c7_rw_1920.png?h=eed92c2742bb5f9cfb48f50b3cd45369)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/cc089627-bdef-4e52-814d-c557701eb3fd_rw_1920.png?h=d3cee3fd92a9fc84755d162beb6a3707)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/407fc12a-fc32-4dce-a9e0-738b1d4f470e_rw_1920.png?h=2b65fd3e4002e7bfc6b0c04b318af0e7)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/8c0ae6a2-034c-47df-8efb-b9b197de9b35_rw_1920.png?h=0c10de093ef6cdb2b0937d800cd5b78b)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/842c7384-adcd-4dd1-8694-f37d6f3af67f_rw_1920.png?h=efbeafad05593b2df829d9f48e4f8f80)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/085f2c75-fc58-4295-99b1-764dbf0ec2fe_rw_1920.png?h=01a13b7a9f10a13489b0a057cb190d2b)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/5172b8ab-f0b6-4f8a-8c31-abb8158f3617_rw_1920.png?h=fb1734bb3161b3b9ab10da2636999b57)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/3bf50f51-4e7b-47ef-8900-ac573638e469_rw_1920.png?h=6f187666b810b7bf1690375d10091156)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/e33d03ef-6b79-4b58-baef-da14cb540108_rw_1920.png?h=50fd2edcd9b9c272e39622f953c4ac37)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/ab703003-42f7-40e0-980c-cbdee9180521_rw_1920.png?h=dce03dfa81173863c0804cc777313356)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/05a98ffa-488b-4602-bd8a-86b096f37646_rw_1920.png?h=e7e094ee45f7f9578d1bf3e4c4c7c0fd)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/029e0745-530c-4e89-8f0a-d3e1a6dd928e_rw_1920.png?h=2d01d0cc37ef093730172d0d9f2ca980)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/c864d803-e4f9-4e01-a721-f7a4c6d715fd_rw_1920.png?h=08597deab1f2292359917ff7dc82ad5c)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/c7b6d2a1-a227-49af-a2ea-15a7d508ced1_rw_1920.png?h=991bb43df09132b92d9a82f7e754646b)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/559c850f-c392-4288-9528-ea57a9dee103_rw_1920.png?h=fa9371ae72f26df65669c160b8cfeae5)
Below are some animated gifs of each scene in the explainer animation.
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/7d27ff92-346a-4fcb-806c-2efa344709b2_rw_1200.gif?h=3eea7e1c7b9c423fcc4019aee2b093f7)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/99e28974-9390-48b6-81b4-7780d2a2feb8_rw_1200.gif?h=acbb5e826cd8dec1d4a74a8384f9e2a5)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/1617cecb-7d86-4186-9a62-739a13187401_rw_1200.gif?h=d71d98aceb6515f8c56e819f3bb0ce84)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/53b9c54d-62f1-47d2-8b2e-9cf7a88992d1_rw_1200.gif?h=45c21eb3f21afa99dbc0948ebdad1b0b)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/d5c8ac74-2d58-48bc-8e34-0f145f1c2051_rw_1200.gif?h=40e132f8264f26577ed3b83403a2af7b)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/a942a433-56eb-4204-9e5a-c5d8b15e207d_rw_1200.gif?h=964c7c423c36bcd5f856c78567b41787)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/e2c67e32-e815-46ea-9627-0bc243867756_rw_1200.gif?h=113fe44314b72cff946604860e41d6e7)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/b15ac50a-726b-4d68-86f9-894ab1184819_rw_1200.gif?h=3105a278f23fd25b9829ea23415a3d0b)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/9d8e2876-c257-486a-a321-5b979bae9d7b_rw_1200.gif?h=7611b26fba2b4a444b0cb2d1acedd443)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/24024f53-e2af-427f-8528-84d5006c02e9_rw_1200.gif?h=85046e9d5da8e9e648ea6f0967fb6a4e)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/bf57156d-a72d-4e82-a163-56df582242a7_rw_1200.gif?h=4654d13692ae2be81b8470ef661f9d94)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/4e01f065-1caa-451a-a4af-5dca815d185e_rw_1200.gif?h=91245c37e0d16773f1cbe56150c8d099)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/10508a27-1832-495b-b8b0-c981a250f456_rw_1200.gif?h=95d963e0c69626bc33c0c6c373f624f3)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/72acc2b8-fd85-43fc-92e2-64d910c8fbc2_rw_1200.gif?h=c815a9fdfc446b5f225666ff00c0c077)
![](https://cdn.myportfolio.com/0ae80ce4-57bd-480c-8012-ac233638f5eb/0b0cf85d-d800-4a49-82ca-4b8ad3090b1a_rw_1200.gif?h=ba78f08ebacc54ab1b75c298672948a4)
And here is the finished project! Enjoy!
Below are some other animations I worked on for Strivacity's socials. For reference, "Bluemsbury" is a fake brand we use to demonstrate Strivacity's offerings.